“Bookmaker braced for big business with direct pool betting”
Euro Off-Track.com the online tote provider which is part of the betinternet.com plc group today predicted a betting bonanza on the Breeders Cup tonight.
Euro Off-Track through its website will allow punters to place bets directly into the American racetrack pools, a facility which the company has been offering for over a year.
Mark McGuinness, Marketing Controller of Euro Off-Track.com, said “Business could be very brisk with professionals and smaller players betting directly into the pools, which are amongst the largest in the world and with a strong contingency from Europe represented with the likes of Rock of Gibraltar and other runners from champion trainer Aidan O’Brien’s yard, will only add to the punters interest.”
“He further added, that last at year’s Breeders Cup, Banks Hill, winner of the Filly and Mare Turf was returned a mighty 6/1 on the American Tote, but what wasn’t so impressive was the ‘industry generated SP’ of 3/1, coupled with a full range of exotic bets like the Ultra Pick 6, Euro Off-Track offers great value and choice for the punter.
In 1999, in its second year of existence, the Ultra Pick 6 produced a handle of over $5.4 million dollars. Moreover the 1999 Ultra Pick 6 also generated the single highest tote payout in North America racing history, a single ticket worth over $3 million. McGuinness further added, wouldn’t it be fantastic to create a ‘racing millionaire’ from this side of the Atlantic.”
The Ultra Pick 6 requires fans to select the winners of six consecutive Championship races: the Breeders’ Cup Mile, Breeders’ Cup Sprint, Breeders’ Cup Filly and Mare Turf, Breeders’ Cup Juvenile, Breeders’ Cup and Breeders’ Cup Classic. The Ultra Pick 6 is a $2 dollar minimum wager; punters must note that all bets placed will be in US dollars.