The board of Webis, the Group specialising in the provision of sports betting, pool wagering and Californian harness racing, announces that as part of a continuing strategy to increase and improve player experience, its subsidiary, betinternet.com Limited (“betinternet”) has just concluded a major new contract for the provision of enhanced content for the www.betinternet.com website.

betinternet has signed a long-term contract with Enetpulse, the leading provider of live sports data and a subsidiary of IMG Media, a division of IMG Worldwide, the global sports, fashion and media company. The contract is for the provision of official real-time score feeds from the Association of Tennis Professionals (ATP) World Tour and its counterpart, the Women’s Tennis Association (WTA) World Tour. These combined tours regularly exceed 100 million online and TV viewers. This service enables betinternet to match any In Play tennis offering and the augmented betting opportunities are now available on the website for global customer play. betinternet anticipates that the customer demand is such that In Play tennis could represent over 15% of the sportsbook’s total turnover within 12 months.

Garry Knowles, Managing Director of Webis said: “It is an important indicator of betinternet’s recent strong performance that it is now in a position to partner with established and well respected gaming brands and I anticipate that these additional customer-facing services will greatly assist with attracting new customers to fuel further growth for our sportsbook operation”.